LITTLE FALLS, N.J. — UTSA and Nelligan Sports Marketing (NSM) announced Wednesday that they have entered into a long-term agreement which gives NSM the exclusive rights to manage the university’s athletics corporate sponsorship program.
“Nelligan Sports Marketing’s track record of maximizing revenue and exposure for athletic programs on a local, regional and national level make them an ideal partner. We are eager to start working with them and to continue to grow our program,” UTSA Director of Athletics Lynn Hickey said.
“UTSA’s position as being the only Division I institution in the seventh-largest city in the nation provides a unique and desirable opportunity for corporate America to reach its consumers in the San Antonio region,” NSM Executive Vice President Mike Palisi said.
“The UTSA Athletic Department, led by Lynn Hickey, has positioned itself for tremendous success in the future,” NSM Regional Vice President Mark Devine said. “With Larry Coker, a two-time National Coach of the Year, launching the university’s football program and, with games scheduled to begin in 2011, this is truly an exciting time to be associated with UTSA. We look forward to working with Lynn and her staff to further enhance and expand the university’s corporate sponsorship program for many years to come.”
With nearly 29,000 students enrolled in 134 undergraduate and graduate degree programs, UTSA is the second-largest component in The University of Texas System and has been one of the state’s fastest-growing public universities for much of the last decade. UTSA is the only Division I institution in San Antonio and currently competes in 17 intercollegiate sports. The football team will begin its inaugural season in 2011 and play its home games at the Alamodome.
Nelligan Sports Marketing, Inc. provides sales and marketing expertise for sports properties worldwide. NSM is dedicated to building long-term relationships with clients through exceptional management of the properties represented and by maximizing revenue growth through their corporate relationships.
In addition to UTSA, NSM represents some of the elite college properties in the country, including the Colonial Athletic Association and its twelve member institutions, Horizon League, Pac-10 Conference, Patriot League, Brown University, UC Santa Barbara, Colorado State University, Eastern Michigan University, Fairfield University, Florida Atlantic University, Indiana State University, Indiana University Purdue University-Fort Wayne, University of Louisville, Marquette University, Middle Tennessee State University, Missouri State University, Monmouth University, University of Pennsylvania, Princeton University, Providence College, Rutgers University, West Virginia University, University of Wisconsin-Green Bay, Champs Sports Bowl, Capital One Bowl and Penn Relays Carnival.
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